Thursday, 10 March 2011

What Have You Learnt From Your Audience Feedback?

I have learnt from the audience feedback questionnaires that we made on Survey Monkey and posted via Facebook and Tumblr that the most popular sub-genre was psychological and that the monster that scared people the most were other wordly monsters, we found this useful for our production, however I found that the most iconic villains are the slashers, the ones that said nothing and tortured their victims e.g:
  • Micheal Myers
  • Leatherface
  • Jason Voorhees
So, we decided to go ahead with the idea of a slasher, a film that would really make people cringe and put them on edge, the underdog of a film. 4 people out of 25 liked torture films, which was the lowest results but films that aren't popular with the public at the time are often the most landmarked for instance Jaws, Halloween, 28 Days Later and The Exorcist are good examples.

I also learnt that predominantly most horror film watchers are male so we had to have some gutsy footage that would interest a male audience, because most of the males liked to see footage that would make them squeamish because it would be the sign of a good horror film so that is why we included the drill and hand clip in our trailer, this worked very well in the sense of the conventions of a trailer because the suspense builds into a traumatic scene and the drops the suspense quickly, it drops just before the drill hits the hand but the clip dargs out slowly so that you see enough. The main thing that the whole group learnt is that nothing other than a good trailer would make our target audience (teenage males with girlfriends or in a group) go and watch the film, so we wanted to give enough away of the plot and plenty of the action to keep the audience interested and keep the trailer memorable.


   


In the feedback from our peers we were given plenty of postive feeback and negative feedback for things that we could work on towards our final edit of our trailer.

POSITIVE
  • Our quick cuts were very effective and worked well with the distorted sounds.
  • Our camera angles and shot were very effective with what mood we were trying to convey.
  • The build-up leading towards to main plot worked well.
  • The drill scene was effective in the sense of throwing you in and out of suspense.
  • The shot of the feet dragging was shot well.
  • The music became improved and sounded much more like a conventional British Horror film.
  • The flashy intertitles and the fading to "nowhere" and "stranger" was a very good idea.

NEGATIVE
  • Our original music sounded too much like 28 Days Later.
  • We originally had a shot of a figure appearing into view when the car breaks down, it wasn't needed as it had no clear relation to the plot.
  • The dialogue in the car scene was inaudiable and jumbled, which we then re-recorded.
We corrected these in due time with the negatives now turning into positives.

1 comment:

  1. The first thing you're talking about in this post is actually audience research. It's fine to talk about this but make sure your clear that you're talking about the preproduction research before you began constructing text. The second section is a start but you need more explanation. Why for example was the drill scene effective? What conventions did it use? Also be clear about when you're discussing the conventions of horror and when you are discussing the conventions of trailers in general.

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