Thursday, 10 March 2011

How Effective Is The Combination of Your Main Product and Ancillary Texts?

                          





I think that my ancillary products link very well with my main product as the images relate to what is seen in the trailer.
The Empire Magazine's main image relates to the ending frames of Lewis dragging the pitchfork, the image correlates with the trailer, as a before shot as if to ask "what has he been doing, as we see Kellie escape and then it jumps to Lewis dragging the fork away from the house, also the audience will recognise that person to the ending of the film so they will know it is to do with The Spare Room before reading the title.Empire (being the well selling magazine that it is) often focuses now on having the main image the main eye grabber, with only a couple of letters showing fom thier title with a recognisable font their readers will recognise that it is Empire.

The movie poster works well also because it has the tagline "Never Trust A Stranger" which is the key intertitle in our trailer, so it's obvious what film this is advertising even if The Spare Room text was not visible, also in the trailer there are key moments where it goes to a handheld camera and the image has added film grain pixelation and the REC in the top right corner so again it relates back to the movie trailer. So overall I think that they relate very well, the only way I think that they could relate more is to have a still from the film as the poster and on the film magazine cover have either mine or Kelly's face so that the main character is easily recognisable.

1 comment:

  1. This answer needs to demonstrate understanding of the process of film distribution and the role of the distributor. You need to look firstly at the trailer and the poster and how they interrelate and support one another, because both of these would be created by the film distribution company. Then you should consider how film distribution company goes about trying to generate publicity such as getting their film on the front cover of a magazine. The distribution company itself would have no control over the magazine cover, although it would provide a press pack which would include photographs. Look at the launchingfilms websites for more detailed information on this.

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